Privacy Policy

01. Commitment to Privacy & Identity

At HandiAds ("we", "us", or "our") — Your Partner in Digital Dominance, founded by Hiten Patadiya and headquartered in Anjar, Kachchh, Gujarat, India, protecting the privacy, confidentiality, and data sovereignty of our clients, website visitors, and strategy consultation attendees is a foundational priority.

This Privacy Policy outlines our transparent protocols regarding the collection, processing, encryption, and storage of personal information across our website (www.handiads.com), our proprietary Calendly-style meeting engine, analytics infrastructure, and client communication channels.

02. Information We Collect

We collect information strictly when necessary to deliver agency consultations and high-performance digital marketing services:

• Information You Explicitly Provide:
  • Contact details: Full Name, Business Email Address, WhatsApp / Mobile Phone Number.
  • Business credentials: Company/Brand Name, Website URL, Instagram/Facebook handles.
  • Campaign parameters: Current monthly advertising spend, target ROAS expectations, growth goals, and notes submitted in our scheduler.
• Automated Technical & Interaction Data:
  • Device & network signals: IP address (anonymized), browser user-agent, operating system, approximate geographical location.
  • Interaction metrics: Pages visited, time on page, button click interactions, and scroll depth.

03. How We Process Your Data

Your data is processed strictly for legitimate business execution and communication:

• Meeting Coordination: Generating dedicated Google Meet video conference rooms and inserting scheduled appointments directly into Admin Hiten Patadiya’s master calendar in our Supabase ERP database.
• Email Dispatch: Transmitting automated calendar invites, reminders, and strategy dossiers via our verified Resend email engine (events@erp.handiads.com).
• Strategy Pre-Audit: Evaluating your brand's advertising account health, creative opportunities, and ROAS levers prior to the strategy call.
• Influencer & Creator Collaborations: Coordinating creator deliverables, managing barter/paid endorsement agreements, and tracking co-branded promo coupon performance.
• Continuous Platform Optimization: Analyzing aggregate website traffic to enhance user experience, page speed, and interactive widgets.

04. Ad-Tech Infrastructure: GA4 & Meta Conversions API (CAPI)

As an advanced performance marketing agency, HandiAds utilizes modern, privacy-compliant tracking standards:

05. Storage, Infrastructure & Zero 3rd-Party Resale

Our infrastructure partners are enterprise-certified:

• Database Engine: Supabase PostgreSQL with SOC2 Type II certification, end-to-end TLS encryption in transit, and AES-256 encryption at rest.
• Transactional Email: Resend API adhering to strict zero-retention email sending and DKIM/SPF domain verification.
• Video Conferencing: Google Meet enterprise infrastructure powered by Google Cloud security protocols.

06. Cookie Preferences & Local Storage

HandiAds deploys a transparent Cookie Consent Banner allowing users to toggle functional, analytics, and marketing cookies.

Your preferences are saved locally on your device via localStorage. You can revoke or reset your consent at any time by clicking "Cookie Settings" in our website footer or clearing your browser cache.

07. Your Legal Rights (DPDP Act 2023 & GDPR)

As a data principal under Indian and international privacy laws, you possess the right to:

• Request a copy of any personal data stored in our CRM/ERP system.
• Request immediate correction of inaccurate contact or business details.
• Request complete deletion ("Right to be Forgotten") of your lead record and calendar archive.
• Opt-out of future email invitations or WhatsApp communications with immediate effect.

08. Data Grievance Redressal Officer

In accordance with India’s Information Technology Act and DPDP Act 2023, the designated Grievance Officer is: